How to Sell Your Digital Products on Gumroad, Payhip, and Etsy (Step-by-Step)
Learn how to sell digital products on Gumroad, Payhip, and Etsy. Step-by-step guides for setup, promotion, and maximizing profits with each platform.
Introduction
Creating a digital product is just half the battle — the other half is selling it effectively. Choosing the right platform is crucial to making your product visible, attractive, and easy to purchase.
In this guide, we’ll walk you through how to sell your digital downloads on Gumroad, Payhip, and Etsy — three of the most beginner-friendly marketplaces for creators.
Why Use Platforms Like Gumroad, Payhip, and Etsy?
These platforms offer:
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No coding or web design needed
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Built-in e-commerce tools (payment, delivery, analytics)
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Access to large marketplaces (especially Etsy)
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Instant product delivery automation
Let’s break each one down.
1. Selling Digital Products on Gumroad
Best for: Creators, designers, writers, course sellers
Website: https://gumroad.com
✅ Getting Started on Gumroad
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Create an account at Gumroad.
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Set up your profile and custom URL.
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Click “Add Product” → Choose Digital Product.
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Upload your files (PDF, PNG, MP4, etc.).
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Set a price (fixed or pay-what-you-want).
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Add product details, a cover image, and description.
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Publish your product and share your Gumroad link.
✅ Standout Features
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Pay-what-you-want pricing
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Custom domains
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Built-in email marketing
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Affiliates support
✅ Fees
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10% platform fee (drops to 3.5% with Gumroad Pro)
2. Selling Digital Products on Payhip
Best for: Beginners, educators, fitness pros, and small creators
Website: https://payhip.com
✅ Getting Started on Payhip
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Sign up at Payhip.
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Set your store name and branding.
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Upload your digital product file (e.g., ebook, guide).
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Set a price and choose tax/VAT settings.
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Add your product description and preview images.
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Launch and promote your store link.
✅ Standout Features
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EU VAT compliance built-in
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Coupons and discount codes
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Product bundles and subscriptions
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Free plan available
✅ Fees
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Free plan: 5% transaction fee
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$29/month plan: 2%
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$99/month plan: 0%
3. Selling Digital Products on Etsy
Website: https://etsy.com
✅ Getting Started on Etsy
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Open a shop at Etsy Seller Hub.
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Create a digital product listing.
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Upload your files under “Digital Download”.
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Set a title, tags, and search-friendly description.
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Set your price and upload product photos or mockups.
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Publish and promote your listing.
✅ Standout Features
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Access to millions of buyers
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Great for SEO-based traffic
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Strong community trust
✅ Fees
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$0.20 listing fee per product
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6.5% transaction fee + payment processing fees
💡 Tip: Use mockup generators like Placeit to make your products stand out.
Comparing the Platforms
| Feature | Gumroad | Payhip | Etsy |
|---|---|---|---|
| Marketplace Exposure | Medium | Low | High |
| Transaction Fees | 10% (free plan) | 5% (free plan) | 6.5% + $0.20 |
| Email Marketing | Yes | Yes | No (external) |
| SEO/Discovery | Basic | Basic | Strong |
| Best For | Creators | Educators | Designers |
Promotion Tips for All Platforms
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Share on Pinterest (great for Etsy and templates)
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Use TikTok or Instagram Reels for product demos
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Start an email list with a lead magnet (like a freebie)
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Partner with affiliates or influencers
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Add testimonials and social proof
Bonus: Platform Stack Strategy
Why limit yourself to one? Use all three platforms strategically:
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Sell courses and eBooks on Gumroad
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Sell bundles and subscriptions on Payhip
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Sell planners and printable templates on Etsy
Use your blog or Linktree page to funnel traffic to each one.
Call to Action
Ready to start selling?
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Pick your platform
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Create a free account
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Upload your first digital product
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Share your store — and keep iterating
In the next blog:
– Email Marketing for Digital Product Sellers: Start and Grow Your List Fast
Tags:
#Gumroad #Payhip #EtsySelling #DigitalProducts #CreatorTools #Ecommerce #PassiveIncome #OnlineSellingTips
